Five Reasons Why This Small Business Blog Sucks
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1. I’m a nobody - I’m not a marketing guru, I offer no free give-aways and no gratuitous advice about earth-shattering revelations that came to me while I was sitting in a client’s waiting room. I just write about my day to day experiences and what works for me and what doesn’t.
2. I’m not rich - I don’t make tens of thousands of dollars in residual income, or enough to take my entire family to Aspen for a week of posing as someone who can ski - I just make enough to pay the bills, keep food on the table and be comfortable with who I am.
3. I can look at myself in the mirror (whenever I remember to shave) - I don’t peddle crap products to people who don’t need them - I don’t lie through my teeth to bolster my own ego - and I don’t care what anyone but my kids think of me but my word is my bond.
4. I don’t have any guarantees to offer anyone who reads this blog - I’m just a normal small business person - I work too hard for too many hours of the day doing things for other people when I would rather be working on my own projects.
5. I don’t care if I’m not ’successful’ - I live in a sub-tropical paradise - I work in nothing but a pair of shorts nearly all year round and when I feel the urge I can go walking on the beach and I answer to no one but myself (don’t tell Toni I said that)
And what brought that little dummy spit on?
I’m sick of the hype and bullshit I see out there on other blogs - if you choose to believe them that’s fine - and I’m mildy pissed off by one or two ‘names’ in the blogging world making offers and promises to us that they had absolutely no intention of keeping.
At least I didn’t stick my head out the window and scare the neighbours like Peter Finch
Edit: Down in the comments you will see where I was rather blunt with someone who kindly suggested that I really did need a blog roll. Perhaps I could have explained it a little more gently and that’s what I try to do here in Why I Have No Blogroll



January 18th, 2006 at 10:31 am
Nice set of point there, Stuart … now, c’mon - name names: who are you mildly pissed off with
January 18th, 2006 at 10:42 am
No names no pack drill
January 22nd, 2006 at 1:00 pm
I’d suggest creating a blogroll of like minded blogs, linking and getting linked to is what makes blogs a powerful force on search engines. It’s the interconnections and the trackbacks that creates the “blogosphere”. Forget about the pundits, there’s plenty of room if you have something to say
January 22nd, 2006 at 8:15 pm
G’day Karl
Thanks for sharing your thoughts but you may have misunderstood me - I don’t see those five points that I made as anything that I’m worried about or anything that needs fixing.
I think those are five points that make my blog stand out from so many others.
And as for a blog roll … hell no! Blog Rolls are for pussies - sorry, I don’t mean to offend you but I can and do get good search engine placement without the need to link to blogs that I never read.
If I recommend something or somebody it’s because I found it olr them helpful not because mentioning it is going to get me good search engine placement or a bucket load of traffic from Technorati.
The very first thing I do with every blog I start is to go through the Word Press script and delete the Blog Roll links and the heading too - personally I think as far as traffic building is concerned it’s incestuous.
January 27th, 2006 at 1:43 pm
[...] I have no blogroll (perhaps that means that I have no friends) and when someone suggested that I should have one in a comment on my post Five Reasons Why This Small Business Blog Sucks I suggested that blogrolls were incestuous. [...]