Getting Your Message Across
Small business people are usually very busy people so if you’re writing something for them that is going to appear on a web page or even in a letter you need to set it out in a way that they can read quickly. If you don’t they may not read it at all.
You’ll find some good pointers on How to Write for Busy People at the other end of the link.
Now if only someone could give me some tips on how to write while I’m busy … 
