Recovering from Mistakes
by Stuart Livesey
Can a company every fully recover from a branding error is an interesting question currently being asked over on the Small Business Branding Blog.
It’s also worth considering whether or not a small business can recover from any serious error of judgment. There are two factors that I would suggest could go a long way towards recovering from those mistakes.
The first is actually recognising you’ve made a mistake and not stubbornly refusing to see the forest for the trees and the second is not rushing in with undue haste to try and rectify the problem. When you do that you can make some even more damaging mistakes.
That’s just my two cents worth of advice learned after making as many mistakes as everyone else does ![]()


