Keep Your Message Simple
Well the move is over - our part of the business is totally unpacked and in operation and we’ve got a huge week of meetings and proposals in front of us. Our biggest undertaking - worth many thousands of dollars - will start this week as will several smaller ones.
So we’re feeling pretty excited about our small business right now.
While we’re getting excited about the week ahead here’s something for you to consider.
“Writers using short words and short sentences tend to sell more.
It is easy to think that if you just do more and add more value that you will make more money, but sometimes doing more just means simplifying and clarifying your words, or publishing in a more friendly format. If you want people to take action, to believe they can afford it, making them feel confident and comfortable works.”
It comes from Aaron Wall’s SEO Book blog and you’ll find the rest of the post here.
