Hi, we're Toni and Stuart Livesey. We've been running our own small businesses since 1998.
These days we run Toni's web design and copywriting business and our own online shops from beautiful Hervey Bay, Queensland.
The business is partially distributed and that means that most of Toni's staff work from their homes ... and are spread all over the world too.
You can find out more about Toni's web design business here
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- 2 Little Words That Work Marketing Magic
- Common Mistakes That Can Kill Your Web Copy
- It Pays To Be Lazy On eBay
- One Man’s Approach
- Publicity – What Every Business Needs To Know
- Selling Local Services on the Web
- Starting Your Own Online Shop
- Translating Brick and Mortar to the Internet
- Business Cards
- E-commerce Tips
- Friday's Links
- General Info
- Home Business
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- Small Business and the Internet
- Small Business Challenges
- Small Business Communications
- Small Business Competition
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- Small Business Lessons
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- Small Business People
- Small Business Tools
- Social Media
- Starting a Small Business
- The Economy
Category Archives: Advertising
In case you haven’t noticed just yet let me give you a serious heads-up … Google is quietly working behind the scenes to push small businesses into AdWords advertising or pay-per-click-advertising whether businesses want to be there or not. AdWords … Continue reading
Several years ago we had a client who was spending a heap of money on advertising his small business – a tourism related business in a town that relies heavily on tourism. He spent a small amount on having us … Continue reading
Lately Toni and I have been doing a lot of travelling for business and for personal reasons too and since the bottom began to fall out of the world economy we’ve begun to see more and more of these. In … Continue reading
If you advertise your small business or home based business where do you advertise? Do you have complete control over where your advertising appears? Of course if you advertise in the newspapers you do have some control over that advertising … Continue reading
Wow … my how time flies when you’re busy. It’s been over two weeks since either Toni or I have had a chance to come in and do a brain dump. One of the hardest things for many small businesses … Continue reading
If you’ve tried newspaper advertising without much success here’s a little story that might interest you. About five weeks ago CopyText Online and Total Website Management (our combined team) built a new website for a client here in Hervey Bay. … Continue reading
Well this has been one crazy week and the fact that one of our competitors here in town has given us some free advertising has really left us scratching our heads. We don’t know whether to laugh or write to … Continue reading
by Stuart LiveseyÂ Knowing where … and how … to advertise is critical for small business and especially so for those who operate from a home office. And remembering to insert the link to what you’re talking about – and … Continue reading
Some of the most effective advertising can say a lot without actually saying much at all. by
by Stuart Livesey Ok, perhaps it’s time to pull together the threads in the four posts I made last week about small business advertising. 1. You must engage your readers with a headline that resonates with them and their needs/wants. … Continue reading