Category Archives: Small Business Marketing

Marketing Tips for Small Business

Just lately I’ve probably been more guilty than most other people of thinking within the box. We specialise in Internet marketing and that’s the box I’ve been thinking in as Toni and I have sought to expand the business. But … Continue reading

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Advertising … a Problem for Small Business

Several years ago we had a client who was spending a heap of money on advertising his small business – a tourism related business in a town that relies heavily on tourism. He spent a small amount on having us … Continue reading

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Want to Get Your Message Across?

Many small business people who do their own email promotion campaigns or build their own websites struggle to get their target audience to actually read what they have written. If that’s the situation for you and your small business then … Continue reading

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Where Do You Advertise?

If you advertise your small business or home based business where do you advertise? Do you have complete control over where your advertising appears? Of course if you advertise in the newspapers you do have some control over that advertising … Continue reading

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Emailing Your Clients

More and more small businesses are using email as a way of marketing their products and services to past customers and some future customers too. But there’s always a potential risk of being labelled as a spammer when you use … Continue reading

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Marketing When Times Get Tough for Small Business

When times get tough for small business we small business owners often have to make some hard decisions about which accounts we’ll pay this month and which accounts we’ll let slide into next month as well as which accounts we’ll … Continue reading

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Small Business Kit

by Stuart Livesey Here’s a hat tip to Small Business SEM for mention of a a kit that every small business or home office person should have. So what’s in your marketing bag? by

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Branding for Small Business

One of the biggest problems for small business – and especially those that operate from a home base – is not so much getting known as being remembered. You can advertise your small business in all the various forms of media … Continue reading

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Small Business Can Beat the Bigger End of Town at Their Own Game

by Stuart Livesey The big end of town can overwhelm the marketplace with advertising. They have more money to spend and they can call on the resources of huge advertising firms but who says that they spend their money wisely … Continue reading

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Do You Know Your Market?

Are you advertising your small business in the right places? Who are the people who buy your product? What other products do those people buy? Is there a possibility you could network your product with others? You might find The … Continue reading

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